Remain optimistic Your subordinates look to you for leadership and your mood reflects on their morale: be it positive or negative. Success or failure in contingencies depend on how they are approached. Set a clear direction Unless you direct your team in the right direction seldom do they reach the

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People get their MBA's graduating from Business schools after learning lots and lots of stuff about business, strategy, best practices and tools to aid business management. Even then, business schools seldom address simple stuff which they consider too simple to be addressed at their level. Yet

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The Simple Stupid Way to Build Customer Trust and Loyalty Reducing the cost of Customer Acquisition, Increasing Repeat Customers and Maintaining a Loyal Customerbase Aggressive or clever pushing is the only way to market a product, service or a concept seems to be the most popular mode of operation

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Nazi Germany? No more. Gone are the days when Germany under the Nazis was all work all day long, all through the year without much emphasis on the recreational side of life. Back then, Germany was efficient, reliable and technically advanced yet the Germans led a life which was more or less non

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NASCAR NASCAR was started by bootleggers It is undeniable that the roots of NASCAR can be traced back to the days of prohibition in the U.S. In the early days of prohibition, "moonshine runners" (illegal whiskey deliverers) would drive like maniacs to give the slip to law enforcement officers and

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